Trackitdown, a dance music digital download site, has recently partnered in the United States with Music Choice to program techno and house genres on its station. The music will air on the Music Choice Dance/EDM Channel’s “The Best of BE-AT.TV”, which airs everyday from 12-2 PT and 7-9 PT. It will feature recent DJ performances from festivals around the world. Trackitdown is part of the BE-AT TV media group as well as Ibiza Global Radio and Ibiza Sonica.
The new channel will generate a new stream of publishing revenue for Trackitdown’s labels and artists as well as reach 55 million homes across the United States. Trackitdown currently works with over 30,000 distributors and labels of all electronic music genres.
Damon Williams, SVP Programming Strategy and Partnerships at Music Choice, says “Music Choice continues to provide a powerful platform for independent labels that want to break through in the US. We are excited to offer this content to US cable consumers.” And Nick Coles, Head of Operations at Trackitdown, says of the new partnership, “with independent labels constantly having to evolve around a shifting landscape of services and revenue streams, this exciting new partnership gives us an unprecedented platform to reach millions of music fans across the US each and every week. It is a fantastic progression for Trackitdown and for all the labels that support us.”
