Absolut Partners with Swedish House Mafia Again

10 years after the Swedish House Mafia released their hit track ‘Greyhound’ as part of a promotion with Absolut Vodka, the two have re-teamed in time for Coachella 2022 to create a special drink just for the event.

The rather long titled  Absolut x Swedish House Mafia Paradise (Again) Paloma drink is available for purchase at Coachella and can also be bought for home use via Sourced Craft Cocktails for $54.15. 

Five lucky buyers of the at home drink kits will win tickets to Coachella 2023.

For those that want to make the drink themselves, the ingredients are Absolut Grapefruit vodka, ruby grapefruit juice, lime juice and soda water.

In addition, one can experience Absolut Land inside Decentraland where lies a jukebox playing the new album released today by the Swedes, Paradise Again.

Last year Tomorrowland also partnered with Absolut to release a limited edition vodka bottle.

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