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AEG Live


An Exciting New Music and Arts Festival to hit Pasadena in the near future!  Pasadena’s City Council approved the Arroyo Seco Music and Arts Festival late Monday. Coachella’s parent company, …

The CEO of the Rose Bowl Operating Company (RBOC), Darryl Dunn, got the idea for a music and arts festival at the Rose Bowl in Pasadena, California when he visited …