Elrow Announces ‘Rowlympics’ Theme at Brooklyn Mirage


Elrow announced yesterday the theme for their upcoming party at Brooklyn Mirage in East Williamsburg, New York on July 28th from 6:30pm – 4:30am. The theme of the party will be ‘Rowlympics’ set in 50 B.C. at a place called ‘elrowia’ occupied by the Romans. The outdoor event will feature a B2B lineup with art installations and performers in a carnival setting.

Elrow has been described as a cross between Cirque du Soleil and Burning Man with 250 plus events that have taken place in over 50 cities on all seven continents. The international party brand has over 40 events planned for this year alone. Elrow has also had residencies in Ibiza, Dubai, Madrid, and Barcelona as well as stages at Glastonbury and Tomorrowland festivals.

The CEO of elrow, Juan Arnau Lasierra, said the following:
This show will be the biggest and most outrageous elrow to ever take place in North America so far.  There will be lots of surprises, and we’re even bringing in a larger stage that does not fit in a normal warehouse, so production wise this will be the first time we almost do not have any limitations!  We look forward to delivering the highest level of entertainment for New Yorkers at the epic Brooklyn Mirage on July 28th“.

Tickets are available here for elrow at Brooklyn Mirage on July 28th, and checkout “elrow New York – Rowlympic Games” trailer below!


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