The iconic media brand brings its NOCTURNA-themed after-dark experience back to Palm Desert on April 10th
NYLON is bringing back one of Coachella Valley’s most coveted invite-only events — NYLON House in the Desert — and this year, it’s going full nocturnal.
Slated for Friday, April 10th at a private estate in Palm Desert, the event serves as the unofficial kickoff to Coachella weekend, with doors opening at 10:30 PM. The evening will be headlined by a high-energy B2B set from global superstar Diplo and French DJ and producer HUGEL, making for one of the most compelling DJ pairings of the festival season.
NOCTURNA: Fashion Meets the Wild
This year’s theme, NOCTURNA, sets the tone for the entire night. Described as a fashion-forward, after-dark desert experience, the concept draws on moonlit rituals and the untamed energy of the wild. Think seductive, primal, and deeply fashion-conscious — a night where music and movement collide on the dancefloor under the desert sky. It’s the kind of immersive concept that only NYLON could pull off with this level of aesthetic commitment.
Presented by Matrix, Featuring a KATSEYE Debut
The evening is presented by Matrix, the professional hair care brand, which will use the occasion to debut a new partnership with KATSEYE, the genre-defying girl group that has quickly become one of the most buzzed-about acts in pop culture. The pairing feels right for an event that sits squarely at the intersection of music, fashion, and culture.
BDG CEO Bryan Goldberg spoke to the spirit of the event: “Festival weekends are about the community that forms around music, and NYLON House in the Desert has always been our way of bringing that energy to life. We’re excited to be back with an incredible lineup and partners who understand how culture, creativity, and music come together.”
Additional sponsors include e.l.f. Cosmetics, Trident, Neutrogena, and Sally Hansen.
NYLON House is strictly by invitation, with RSVP mandatory. The star-studded guest list is expected to draw industry insiders, tastemakers, and talent from across music and fashion — exactly the kind of crowd that makes this one of the most talked-about parties of Coachella weekend year after year.
NYLON House in the Desert takes place Friday, April 10th, 2026. Doors at 10:30 PM. Private Estate, Palm Desert, CA. By invitation only.
