Taking Nina Simone’s classic track by the same name, Avicii has provided a modern take on the song by adding new vocals as well as dropping new and understated (for him) beats. The song is the result of a partnership with Volvo for their ‘A New Beginning’ ad campaign.
“I’ve been a big fan of Nina Simone, Etta James and that kind of sound for a very long time,” said Avicii. “So when I found out that was the song that Volvo Cars wanted in the music video I was really excited and happy to do something with it. I wanted to create something new, and at the same time stay true to the original.”
